Business Casual Is Still About Business
When business organizations instituted “dress-down” or business casual days in the 1990’s, they created a dilemma which lives on today. Never has there been so much confusion about what to wear to work.
Most companies do not have a clear policy on what is appropriate attire for casual days. As a result, they watch their employees show up for work in everything from the sublime to the ridiculous.
If your company wants to have a casual dress day, put a written policy in place. Make sure employees are aware of the guidelines you have established.
There are few issues more difficult than trying to explain to employees what’s wrong with their choice of clothing. If your policy says, “No jeans, tennis shoes or halter tops,” the problem should not arise.
When employees dress inappropriately, don’t ignore the problem. Most people want to do the right thing. It is unfair not to tackle this sticky issue head on. For those who take umbrage with you, perhaps you don’t need them in your employ.
“Business” is the key word in business casual. Be sure that you and your employees know the difference between business casual and casual. They are not one and the same.
Your business apparel should always be what your clients expect to see. If you have to explain or apologize for what you are wearing, it is not appropriate. When your client comes to your office and you find yourself saying, “Oh, by the way, today is casual day,” rethink what you wore to work.
If your organization already presents itself in a dress-down mode, you may not want to have a special casual day. That will only open the door to even greater challenges.
What you wear not only tells customers what you think of them; it also says what you think of yourself.
If this is a tough topic for you to address, Lydia would be happy to work with your employees on your behalf! Call 912-604-0080 today.
Try going to a busy restaurant at lunchtime. Look around you at what people are wearing and see if you don’t make judgments about who they are, their line of business, their personalities and their competencies. Think about how you feel when you are dressed in your usual business attire as opposed to casual dress. Your choice of business apparel speaks to your professional behavior and credibility. It is important to understand how to dress for business if you wish to promote yourself and your organization in a positive manner.
Lydia, I think that no matter the job position or a company, if there is no dress code – business casual should always be the choice! It’s elegant, professional and most of all, comfortable 🙂